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(01)Helio Finance / 2025

Onboarding from 14 minutes to 90 seconds.

  • SaaS Design
  • Web Dev
  • AI Integration
Helio Finance/2025
©2026 / Studio
(02)The brief

What they came to us with.

Helio came to us with a working product, a slow onboarding flow, and an upcoming raise. Their seed-round users loved them. Their first cold users churned in days.

(03)The strategy

How we approached it.

We focused on one number: time-to-first-value. Every design and dev decision was scored against it.

(04)The work

What we shipped.

We rebuilt onboarding from 11 screens to 3. Added an AI agent that auto-fills 80% of the data from a single document upload. Redesigned the dashboard around what users actually did, not what we'd planned for them to do.

(05)The result

Real numbers.

Onboarding time
14 minutes0s
Day-1 activation
31%0%
Series A
TargetingClosed in 4 months
(06)The quote
Paper to Pixel didn't just design our app — they thought about the product better than we did.
Founder, HelioSara Khan
(08)Start

Got a product with a bottleneck?

Book a free 30-minute call. We'll audit your onboarding flow — and tell you honestly where the gold is.

©2026 / Studio